Email Marketing Manager

Industry:-Blockchain (Web 3)

You Must Have:

5+ years of experience as Email Marketing Manager, CRM Manager, Marketing Automation Manager or similar role
Extensive knowledge of HubSpot and tools that will enhance the value of CRM and marketing automation
Excellent project management and organisational skills
A passion for great customer journeys, segmentation and quality of execution
Strong communication, people and stakeholder management skills
Data-minded and results-focused with experience in measuring impact
Experience in a fast-paced and growing tech startup environment
Strong organization and analytical skill with a keen eye on details
Team player and self starter who isn’t afraid to take initiative
Fluent in English

Responsibilities:-

Plan and execute email marketing strategies to support user acquisition and foster user retention for our products and events that cater to developers, crypto enthusiasts and other audiences
Working together with Marketing to optimise website funnels for user acquisition and send high quality leads to our capture points
Collaborate with the graphic design, social media and content teams to create engaging email marketing campaigns
Own HubSpot Marketing Hub, ensuring appropriate configuration to deliver email channel and broader integrated marketing channel needs
Establish KPIs, track channel performance and create reporting
Design effective CRM programs across the customer lifecycle and leverage automation and testing to optimise acquisition, onboarding, engagement and retention
Ensure campaigns are in compliance with Web 3.0 values, GDPR and industry regulations
Document and standardize work processes

Salary:- In line with industry standards.

Think you fit the bill?